[KM] The bulbs will be zero flicker if they are engineered to include a DC-DC controller circuit along with linear regulators in series with the LEDs to eliminate the mains 120/100 Hz fluctuation. There is a discussion of this topic in the IEEE 1789 flicker recommendations on page 12, section 5.1D, with the full requirements for zero flicker bulbs described at the end of the paragraph with citations.
Waveform isn’t lying about making flicker-free A19 LED bulbs. Note that their Edison-style LEDs do flicker (as they indicate themselves on the website), I assume because there isn’t space for the correct circuitry inside a bulb of that open style.
Other companies like Philips definitely are currently misleading the public by using “flicker-free” to only reference visible flicker. I’ve tried multiple current “flicker-free” LEDs from Philips and Sunco and they all flicker. Definitely marketing misrepresentation.
Battery power isn’t a guarantee of flicker-free light either, though. For example, I have a battery-powered LED book light that seems like it’s probably flicker-free at full brightness, but it flickers (invisibly) when dimmed. I assume PWM is the dimming mechanism even though it’s a battery-powered light.